Objective:
To design a distinctive, elegant, and memorable logo for Kayskin, a premium skincare brand that embodies natural beauty, wellness, and sophistication. The branding will reflect the brand's ethos of delivering high-quality, skin-nourishing products with a touch of luxury.

Brand Overview

Kayskin is committed to promoting radiant, healthy skin by blending science with nature. The brand’s product line includes natural, organic, and dermatologist-tested skincare solutions targeting a modern, health-conscious audience. With a focus on inclusivity, sustainability, and innovation, Kayskin positions itself as a trusted ally in holistic skincare routines.

Target Audience

• Demographics:

  • Age: 18–45 years

  • Gender: Primarily female, but inclusive of all genders

  • Location: Urban and semi-urban regions

  • Lifestyle: Health-conscious, eco-friendly, modern, and style-oriented

    
    

• Psychographics:

  • Values natural and sustainable products

  • Seeks luxurious yet affordable skincare

  • Looks for a brand that mirrors their personality: simple, refined, and confident